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Monday, May 16, 2011

Our Deepest Fear . . . (video) and Open Letter


There are three types of people in this world: those who make things happen, those who watch things happen and those who wonder what happened.



As a PR coach and Social Media Strategist, I see marketing trends. You too probably can see that things are changing fast. Social media marketing is not going away and it is important to understand what's changing and why.



Of course, you don't want to spend a ton of time looking for the right information - and spinning your wheels only to find you've just spent a lot of money with NO return.



As you know, my heart is help authors with their PR and marketing - especially Christian authors and ministries. So, let me say this in love: It's time to MOVE with the times.



Let me be blunt - God put the tools here for you to use. YOU have to learn to use them - and take action. Just praying and hoping you'll be a success will not get you success. Faith without works is DEAD!



The train has left the station. And many did not jump on. So they are getting left behind. People are not fulfilling their mission, their destiny - because they are not using the tools set before them. And many are too cheap to invest in any training.



Our company can help you get going. We can coach you. But we can not change mindsets.

What kind of mindsets?

People who:

1. Want something for nothing

2. Think that God will do everything for them

3. Don't think it "takes all that internet stuff" to be successful

4. Look at others and envy their success not knowing the price they paid

5. Would rather be entertained than educated

6. Make excuses and blame others for their problems

7. Are not disciplined enough to stick with an idea long enough to bring it to fruition

8. Can't seem to "press" in when under pressure

9. Go through life reacting to circumstances instead of being proactive about their success

10. Want to win - but have not committed to really pay attention to trends, leaders and what other coaches/mentors advise them to do


You either want success and work for it - and get it. Or you wish for success and are doomed to fail. The choice is yours.



What's so sad, some people don't even know that they don't know. All they know is that they are broke, off focus, depressed and jealous - which keeps MESS going on in their lives instead of SUCCESS.



And then there are some folks that would rather spend money on another pair of shoes versus a seminar. Ouch.



Detroit, which has one of the highest unemployment rates in the country, the highest foreclosures, the largest percentage of businesses going out of business and one of the worst crime rates and school systems in the country - is experiencing another blow - THE DIGITAL DIVIDE.



Either you can become a creator of content - and control your destiny. Or you can be a consumer of content and have other's control you. Again, the choice is yours.



Don't be destroyed by lack of knowledge. Fight back. Get up.
Quit being cheap. Stop being lazy.
Learn to say no to silly stuff and show up to the stuff that will STRETCH YOU.
Make some sacrifices for your FUTURE.



I've been at a couple of key social media events: Future Midwest and Ignite Detroit. I've spoken at another event with Google and Hubspot. Major money in the room. No recession there. And not many African Americans.


Why? Are so many of us just content with mediocre? Are we that out of the loop when it comes to technology and social media? Is it that we are not curious - and consequently opportunities are passing us by?


You know what insanity is? Doing the same thing over and over and expecting different results. Time for a change. Time to step out of your comfort zone. Time to learn some new things. Time to make the shift.




Get your SWAG on!
DETROIT > Come out to this event  Saturday: http://fight2reign.eventbrite.com with Shelita Williams. 
She's got swag!
Shelita Williams, author/speaker


Sincerely,
Pam Perry PR Coach & Social Media Manager Presents "Social Media Swag" 

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